Meet the specialists ServAI can assemble when the mission requires them.
Explore the 51 canonical Agency specialists ServAI can assemble when a mission requires their capabilities. Browse by professional department, open any role for its full capability composition, mission triggers, evidence needs, outputs, review chain and authority limits.
51 canonical specialist compositions across eight departments. Every role has a purpose, capability contract, evidence requirements, review chain and explicit authority limits. Click any role to see its complete operating contract.
Accounts Production
Account Director
Owns client-facing scope, priorities, deliverable readiness and escalation while preserving human authority.
View full role ↗specialistAccount Manager
Coordinates day-to-day client work, briefs, feedback and deliverable status inside the approved scope.
View full role ↗specialistProduction Manager
Plans production requirements, asset readiness and delivery dependencies for approved creative.
View full role ↗specialistProject Manager
Maintains Agency workstreams, dependencies, readiness and delivery plans without creating a second workflow engine.
View full role ↗specialistResource Planner
Analyzes workload and staffing needs using existing resource records rather than inventing capacity.
View full role ↗specialistTraffic Manager
Coordinates creative/production traffic, queues and dependencies from existing work/resource records.
View full role ↗Analytics Measurement
Attribution Analyst
Builds transparent attribution views with assumptions and limitations rather than claiming unknowable causality.
View full role ↗specialistBrand Measurement Specialist
Defines brand measurement approaches and interprets brand signals with explicit methodological limits.
View full role ↗seniorCampaign Measurement Specialist
Defines campaign measurement frameworks and verifies performance readouts against agreed metrics.
View full role ↗specialistMarketing Data Analyst
Provides source-traceable marketing analysis and measurement quality checks across campaigns.
View full role ↗seniorMarketing Intelligence Specialist
Synthesizes campaign, competitor, trend and customer evidence into decision-ready marketing intelligence.
View full role ↗CRM + Lifecycle
CRM Strategist
Defines lifecycle/CRM strategy, segments, journeys and measurement from authorized customer data.
View full role ↗specialistCustomer Lifecycle Specialist
Maps customer lifecycle and identifies evidence-grounded intervention opportunities.
View full role ↗specialistEmail Marketing Specialist
Prepares email campaign sequences and tests without sending externally.
View full role ↗specialistLoyalty Specialist
Designs loyalty strategy recommendations and measurement logic from available customer/value evidence.
View full role ↗specialistMarketing Automation Specialist
Designs automation logic and governed connector action proposals without activating workflows directly.
View full role ↗specialistRetention Specialist
Develops retention hypotheses and programs from observed customer behavior without claiming causality prematurely.
View full role ↗Creative
Art Director
Develops visual direction and evaluates visual coherence against strategy and Brand DNA.
View full role ↗specialistCopywriter
Drafts campaign copy within approved strategy, claims, brand voice and channel constraints.
View full role ↗specialistCreative Concept Specialist
Generates differentiated creative routes from an approved insight and checks against prior creative memory.
View full role ↗specialistMotion Creative Specialist
Prepares motion/video creative specifications from approved concept, script and art direction.
View full role ↗specialistScriptwriter
Develops scripts from approved campaign strategy and creative territory without changing factual claims.
View full role ↗seniorSenior Copywriter
Owns senior copy craft, message precision and cross-channel verbal consistency.
View full role ↗specialistStoryboard Specialist
Translates approved scripts and creative routes into structured visual sequence plans.
View full role ↗specialistVisual Creative Specialist
Prepares visual creative specifications and variants within approved art direction and Brand DNA.
View full role ↗Leadership
Chief Creative Officer
Owns creative standard, originality, brand coherence and creative-review quality across the Agency.
View full role ↗executiveChief Strategy Officer
Owns strategic quality across brand, audience, campaign, competitive and cultural reasoning.
View full role ↗directorCreative Director
Turns approved strategy into coherent creative territories and directs multidisciplinary creative review.
View full role ↗executiveManaging Director
Owns Agency account/portfolio orchestration, delivery quality, commercial visibility and escalation without bypassing human authority.
View full role ↗directorMedia Director
Owns media strategy quality, channel logic, budget scenarios and governed optimization recommendations.
View full role ↗Media + Performance
CRO Specialist
Frames conversion problems, hypotheses and tests using observed funnel evidence.
View full role ↗specialistMedia Buyer
Prepares buying and optimization recommendations while leaving live buying/execution behind ServAI approval gates.
View full role ↗seniorMedia Planner
Builds channel, audience, budget and flighting plans from objective and evidence.
View full role ↗specialistPaid Search Specialist
Analyzes paid-search structure and performance and prepares governed test/optimization recommendations.
View full role ↗specialistPaid Social Specialist
Analyzes paid-social audience/creative performance and prepares governed optimization tests.
View full role ↗seniorPerformance Analyst
Owns campaign performance interpretation, hypothesis discipline, creative-performance learning and optimization queues.
View full role ↗specialistProgrammatic Specialist
Evaluates programmatic delivery, inventory, audience and performance signals for planning and optimization recommendations.
View full role ↗specialistSEO Specialist
Builds evidence-based organic search opportunities and measurement plans without inventing rankings or traffic.
View full role ↗Strategy Insights
Audience Researcher
Defines and researches audiences without inventing unsupported personas or behavioral claims.
View full role ↗seniorBrand Strategist
Defines evidence-grounded brand positioning, Brand DNA and strategic implications for campaigns.
View full role ↗seniorCampaign Planner
Translates a campaign objective into workstreams, dependencies, deliverables and measurement requirements.
View full role ↗seniorCommunications Strategist
Builds communication architecture linking audience needs, brand truth and campaign messages.
View full role ↗specialistCompetitive Intelligence Analyst
Maintains evidence-dated competitor observations, message maps and whitespace hypotheses.
View full role ↗specialistConsumer Insights Analyst
Produces source-backed consumer insights and clearly separates observations from interpretations.
View full role ↗seniorCultural Intelligence Strategist
Interprets GCC market and cultural context and governs Arabic creative adaptation quality.
View full role ↗Do not make one AI pretend to be an entire agency.
ServAI Agency composes specialist roles around the work so strategy, creative, media, measurement, account leadership and operations can challenge one another instead of collapsing into one voice.
See the specialists ServAI can assemble when the mission requires them.
Roles explain the professional capability available inside Agency. Mission composition—not a manual role picker—decides which specialists join a specific piece of work.
Social Content
Community Manager
Prepares governed community response guidance, issue summaries and escalation recommendations.
View full role ↗specialistContent Calendar Planner
Converts approved content strategy into a structured content calendar without creating a second calendar system.
View full role ↗seniorContent Strategist
Builds content pillars and editorial systems aligned to brand, campaign and audience needs.
View full role ↗specialistInfluencer Strategist
Builds evidence-grounded influencer strategy, fit criteria and campaign role recommendations.
View full role ↗specialistSocial Media Manager
Plans channel-native social execution packages and performance-informed recommendations without publishing autonomously.
View full role ↗seniorSocial Strategist
Defines social strategy, platform roles and content system from campaign and audience strategy.
View full role ↗